Growing Girls

The Growing Girls Project is the PhD dissertation of Ann Herbert. Ann approached our class looking for a better way to educate girls about puberty. Working in teams, our class delivered a variety of options to address this important issue. Our team's end product was a mobile-centered website called Naomi Knows. In addition to a functional mobile site, our group also created several full dialogues, glossary page content, illustrations and card hand-outs. To view all elements in place, please visit our prototype in a mobile browser.

This project was created alongside Brittany Baker, Jarrett Fuller and Miles Holenstein. Special thanks to Anne Riley, Becky Slogeris, along with principle advisors Jennifer Cole Phillips and Jason Gottlieb.

Introducing Naomi Knows Homepage


Ann and Becky set up a workshop for our class to meet with girls from Ann's study. We were able to talk with them and participate in activities alongside these Baltimore girls, to get a better idea of what our audience responds to.

Growing Girls Workshop


The workshop and research showed girls 8-14 wanted to learn new information from a trusted adult, or online. My group sought to bring these two elements together by creating a trustworthy online presence, who we call Naomi (Normal Adolescent Online Mentoring Intelligence). We framed the information as conversation, keeping the site in a relatable language for our users. Information is also broken up, and links within the conversations create an organic navigation, making it easy for our users to continuously explore.

Mock Up Definition Page Definition Page Characters Character Profile Page